Effective receives investment from BHG VC

BHG VC Announces Investment in Fraud Prevention and Financial Crime Management Company, Effectiveiv

Efficienta San Francisco, California-based fraud prevention and financial crime management platform provider has received an investment from BHG VC, the corporate venture capital arm of BHG Financial.

The amount of the transaction was not disclosed. BHG VC’s investment in the company comes after the establishment of a partnership between Effectiv and BHG Financial. By implementing Effectiv solutions, BHG Financial realized cost savings of over $2 million and achieved significant efficiencies of 70%.

Led by Ravi Sandepudi, CEO, Effective provides a fraud prevention and financial crime management platform enabling financial institutions to securely onboard their customers and protect their assets in the digital age. The company’s solutions, powered by a combination of human-centric technology and AI, quickly detect patterns and anomalies to protect account holders and facilitate a frictionless onboarding process.

With built-in machine learning capabilities and ML model connectors, Effective makes it easy for financial institutions to leverage ML to achieve their automation goals.



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